Urban Decay is an emerging powerhouse in the luxury cosmetics industry with a strong base of retailers. For its concession at Debenhams Oxford Street, Urban Decay required some digital signage to help push awareness and recognition of the brand.

We installed two 46” Samsung large format LED back lit displays directly into two sides of a mirrored support column. We worked closely with the brand’s design agency and shop fitters to achieve an outstanding, seamless installation that can’t fail to catch the eye of even the most hurried shopper.

In 2016 we installed a number of interactive screens in the new UK flag ship store at Carnaby Street which also includes a ring of light solution which we developed in-house.  This solution allows the user to take a beauty selfie and directly post their clip onto the in-store digital photo wall.  We have a high bright 55″ portrait screen with custom content in the window along with a dedicated Instagram wall and custom events screen in store.

We have provided 80″ screens in the King Cross boutique and in December working with the shopfitters, we provided 5 integrated large screen solutions including a 65″ high bright in the window, Instagram and events screens in-house and our ring of light solution. This allowed customers to take selfies of their new makeovers and share on the in-store digital photo wall and with their friends.

If you’re interested in deploying stunning digital signage then get in contact with us today.

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